以「鸡蛋」为核心结构隐喻的报纸型作品集设计,打破传统新闻媒介线性阅读逻辑,以环状封闭造型重构视觉叙事,重新探索信息传播与视觉表达的边界。鸡蛋作为原生经典符号,承载生成、守护与未完成的核心意象,隐喻内容创作持续孵化、动态迭代的不确定特质。作品将整套品牌视觉内容嵌入有机鸡蛋形态中,消解传统阅读固定的起止逻辑,让视觉体验在包裹与展开的动态关系中生成,打造自由、循环、极具实验性的沉浸式阅读叙事体系。
This work is a newspaper-style portfolio themed with the structural metaphor of "eggs". It breaks the linear reading logic of traditional news media and reconstructs visual narration with circular closed shapes, redefining the boundary of information dissemination and visual expression. As a primitive symbolic form, the egg represents generation, protection and unfinished state, implying the uncertainty of content incubation and iteration. Embedding brand design content into this organic form eliminates the fixed reading start and end points, forming a dynamic and immersive visual narrative that circulates between wrapping and unfolding.