① design
② art
③ information
nice cafe 徐州
year:2018
client:小花
award：
APD17 《ASIA PACFIC DESIGEN》 Collection of works
APD17《亚太设计年鉴》收录
The logo design of nice cafe is a messy ball made up of lines. The seemingly disorderly combination of lines, in fact, contains a profound meaning.
In the fast-paced modern life, people are often entangled by various troubles and pressures, and this logo symbolizes that people can put down all
the troubles here, "pack" them all, and throw them into this group of lines, implying that every customer who enters the cafe can put aside distractions
and enjoy the tranquility and beauty of the moment. In terms of color, nice cafe has chosen a very bright yellow. Bright yellow symbolizes sunshine
and vitality, and when customers see this bright color from a distance, they will feel full of warmth and enthusiasm.
nice cafe 的 logo 设计是由线条组成的杂乱一团的球。看似无序的线条组合，实则蕴含着深刻寓意。在快节奏的现代生活里，人们常常被各种烦恼和压力缠绕，
而这个 logo 象征着人们可以在这里放下一切纷扰，将烦恼统统 “打包”，丢进这团线条之中，寓意着每一位踏入 cafe 的顾客都能抛开杂念，尽情享受当下的宁静与美好。
颜色方面，nice cafe 选用了极为亮眼的明黄色。明黄色象征着阳光与活力，当顾客远远看到这个明亮的色彩，便能感受到满满的温暖与热情。