吾里茶舍
year:2022
client:吾里茶舍
Wuli Tea House focuses on creating a unique tea space, providing a spiritual habitat for urban people. Here, tea fragrance everywhere, people can temporarily away from
the hustle and bustle, immersed in the peace and beauty of tea culture.The brand design combines Chinese calligraphy with official script and seal cutting art. Official script,
as an important font in the history of Chinese calligraphy, has the characteristics of solemn, elegant, simple and atmospheric, and its strokes are regular and full of changes,
showing profound historical deposits. Seal cutting, on the other hand, is an ancient art form, showing everything in every square inch, and conveying rich cultural connotations
with its unique knife method and layout. The combination of the two forms a modern sense and full of historical charm of the seal. On this basis, the design also derived a
unique texture. These textures are delicate and rich in texture, like the traces left by the years, and like the crystallization of tea culture in the long river of history.
They are winding or dense, adding a unique artistic atmosphere to the space decoration of the tea house.
吾里茶舍专注于打造独具韵味的茶空间,为都市人提供一片心灵的栖息之所。在这里,茶香四溢,人们可以暂时远离喧嚣,沉浸在茶文化的宁静与美好之中。
品牌设计融合了中国书法隶书与篆刻艺术。隶书,作为中国书法史上的重要字体,具有庄重典雅、古朴大气的特点,其笔画规整而富有变化,展现出深厚的历史底蕴。而篆刻,
则是一门古老的艺术形式,方寸之间尽显乾坤万象,以独特的刀法和布局传达出丰富的文化内涵。两者融合,形成了现代感又饱含历史韵味的印章感。在此基础上,设计还衍生出了
独特的纹理。这些纹理细腻而富有质感,像是岁月留下的痕迹,又像是茶文化在历史长河中沉淀的结晶。它们或蜿蜒曲折,或疏密有致,为茶舍的空间装饰增添了一份独特的艺术氛围。